One technology group. Different industries. Shared engineering advantage.
These companies are not unrelated bets. Each one enters an industry through a painful, specific problem, builds proprietary workflows around it, and captures the operating context that makes the next version better. Today that runs across transportation, construction, mobility, agriculture, healthcare and fulfillment.
One technology core. Six vertical companies.
Every venture is a separate business with its own market, buyer and product. What they share is underneath: the same engineering, AI, data, integration and governance foundation, assembled differently for each industry.
Yalla Digitaltechnology core
The core ATHARIQ is built from
- AI & intelligence
- Data infrastructure
- Software engineering
- Integration & APIs
- IoT & sensing
- Security & governance
Logistics & Transportation
One trip. One live operational truth.
Live operating intelligence for road transportation, from the driver's report to the customer's answer.
- Realtime systems
- Voice intelligence
- Maps & geospatial
- IoT & telematics
- Enterprise integration
- Operational data
Live Road Transport Coordination Platform
RAFIQ
Automotive & Mobility
Vehicle health intelligence, from the warning signal to a repair the owner can trust.

15.8Mregistered and roadworthy vehicles in Saudi Arabia at end-2024Published statistic · Saudi vehicle registration statistics, 2024
Mawthara AgriSystems
Agriculture & Food Supply Chain
Verifiable agricultural provenance, giving every batch a history a buyer can check from origin to shelf.

1.923M tSaudi date production in 2024Published statistic · GASTAT, Agricultural Statistics 2024
Different industries. Shared technological leverage.
A vertical software company normally rebuilds the same foundations from zero: identity, integrations, event architecture, permissions, analytics, bilingual UX, enterprise selling. Two years and most of a seed round go into work that has nothing to do with the industry it is entering.
- Product & UX
- Research · Product strategy · Bilingual UX · Design systems · Rapid prototyping
- Engineering
- Web · Mobile · APIs · Databases · Event systems · SaaS architecture
- AI & data
- AI orchestration · Semantic models · Analytics · Prediction · Decision intelligence
- Integrations
- ERP · TMS · HIS · IoT · Telematics · Enterprise APIs
- Infrastructure
- Cloud · Identity · Deployment · Observability · Data residency
- Trust
- Permissions · Audit · Human approval · Data governance · Model governance
- Commercial
- Saudi positioning · Enterprise sales · Pilot design · Partnerships · GCC expansion
Every Yalla venture inherits all of it, and starts on the industry problem instead.
Strategic capital for long-term technology.
These companies are early, and we are precise about that. We are opening a small number of conversations per venture: design partners willing to shape a product against a real operation, sector operators, and investors who take a long view of what Saudi-built platforms can become. The conversation starts with your problem, not our demo.


